Designs That Perform

Desings That Perform

Whether your product is digital, physical, or spatial, I craft research-backed designs that impress your users and keep them coming back for more. Below are a few web pages I have designed over the years.

Whether your product is digital, physical, or spatial, I craft research-backed designs that impress your users and keep them coming back for more. Below are a few web pages I have designed over the years.

Whether your product is digital, physical, or spatial, I craft research-backed designs that impress your users and keep them coming back for more. Below are a few web pages I have designed over the years.

Thesecretofproductsuccessisthoughtfuldesignchoicesbasedonuserdata-mappingmentalmodelstomakeusingyourproductasseamlessandenjoyableaspossible.Nomatterhowcool,unique,orbeautifulyourproductis-ifyourusersdonotunderstandit,itwillnotsucceed.

Thesecretofproductsuccessisthoughtfuldesignchoicesbasedonuserdata-mappingmentalmodelstomakeusingyourproductasseamlessandenjoyableaspossible.Nomatterhowcool,unique,orbeautifulyourproductis-ifyourusersdonotunderstandit,itwillnotsucceed.

Thesecretofproductsuccessisthoughtfuldesignchoicesbasedonuserdata-mappingmentalmodelstomakeusingyourproductasseamlessandenjoyableaspossible.Nomatterhowcool,unique,orbeautifulyourproductis-ifyourusersdonotunderstandit,itwillnotsucceed.

Services Offered

My skillset is vast - but in the context of design work, the following services are what I have leveraged the most for my clients. If you have questions about anything, feel free to reach out!

My skillset is vast - but in the context of design work, the following services are what I have leveraged the most for my clients. If you have questions about anything, feel free to reach out!

Selected Works

Selected Works

Selected Works

My work has spanned all sorts of projects for clients and companies across many industries. Narrowing these selections was difficult, but these projects are some of the ones I am most proud of. If there is something specific you would like see or have any questions at all, please reach out!

My work has spanned all sorts of projects for clients and companies across many industries. Narrowing these selections was difficult, but these projects are some of the ones I am most proud of. If there is something specific you would like see or have any questions at all, please reach out!

My work has spanned all sorts of projects for clients and companies across many industries. Narrowing these selections was difficult, but these projects are some of the ones I am most proud of. If there is something specific you would like see or have any questions at all, please reach out!

Experience Summary

I worked for an Agile creative agency as a UX/UI Designer for Spectrum for three years. While there, I designed/built countless webpages and ads - improving the UX of nearly every page throughout the entire spectrum.com site, (including pages for internet, TV, and business), affecting millions of customers. I introduced my team to many UX research methods and helped implement new processes. I mastered over a dozen software programs, helped triple our account, budget, and team — through two rebrands, several client leadership restructurings, and a website re-platforming — all while the agency underwent two acquisitions. We consistently delivered designs that delighted the client and contributed to an unwavering increase in user engagement and conversions.


Prior to working on the Spectrum account, I completed a graduate program in UX and spent over two years practicing UX Research and UI Design for several small local businesses. I also cofounded a disruptive B2B SaaS startup. For all of these clients, my work directly contributed to sharp increases in user and employee satisfaction, and boosted profits. I have developed and maintained strong rapports with all of my past employers and coworkers, and my skillset has grown tremendously over the years! I live and breathe UX/UI and I am eager to transform innovative ideas into intuitive products that delight target user groups. For the past year, I have been channeling all of this energy into freelance work, taking on clients with projects I'm passionate about and learning new skills. If you have an exciting idea and need design help, please reach out! I would love to discuss collaborating.

I worked for an Agile creative agency as a UX/UI Designer for Spectrum for three years. While there, I designed/built countless webpages and ads - improving the UX of nearly every page throughout the entire spectrum.com site, (including pages for internet, TV, and business), affecting millions of customers. I introduced my team to many UX research methods and helped implement new processes. I mastered over a dozen software programs, helped triple our account, budget, and team — through two rebrands, several client leadership restructurings, and a website re-platforming — all while the agency underwent two acquisitions. We consistently delivered designs that delighted the client and contributed to an unwavering increase in user engagement and conversions.


Prior to working on the Spectrum account, I completed a graduate program in UX and spent over two years practicing UX Research and UI Design for several small local businesses. I also cofounded a disruptive B2B SaaS startup. For all of these clients, my work directly contributed to sharp increases in user and employee satisfaction, and boosted profits. I have developed and maintained strong rapports with all of my past employers and coworkers, and my skillset has grown tremendously over the years! I live and breathe UX/UI and I am eager to transform innovative ideas into intuitive products that delight target user groups. For the past year, I have been channeling all of this energy into freelance work, taking on clients with projects I'm passionate about and learning new skills. If you have an exciting idea and need design help, please reach out! I would love to discuss collaborating.

My Typical Process

When taking on new projects, I usually follow a process like the one outlined below, leveraging different software programs depending on the needs of the client.

When taking on new projects, I usually follow a process like the one outlined below, leveraging different software programs depending on the needs of the client.

When taking on new projects, I usually follow a process like the one outlined below, leveraging different software programs depending on the needs of the client.

UX/UI Skillset

UX Research Methods
UI/Product Design
Adobe Creative Cloud Design Software
Web Building Platforms
Microsoft Office Suite
Other Design/Research Software
Team Collaboration Software
Task Management Software
AI Tools
Other Relevant Skills
UX Research Methods
UI/Product Design
Adobe Creative Cloud Design Software
Web Building Platforms
Microsoft Office Suite
Other Design/Research Software
Team Collaboration Software
Task Management Software
AI Tools
Other Relevant Skills
UX Research Methods
UI/Product Design
Adobe Creative Cloud Design Software
Web Building Platforms
Microsoft Office Suite
Other Design/Research Software
Team Collaboration Software
Task Management Software
AI Tools
Other Relevant Skills

References

I come highly recommended by all past clients, coworkers, and supervisors.

Please let me know if you need contact info for any of my references.

I come highly recommended by all past clients, coworkers, and supervisors. Please let me know if you need contact info for any of my references.

I could trust her to take ownership of projects and see them through to the end

"Abby has always had a great knack for UX thinking. However, in the 3 years that I worked with her, I saw tremendous growth in her abilities as a UI designer and in her overall graphic design skills. On top of her skillset development, she has shown trustworthiness. I could trust her to take ownership of projects and see them through to the end."

Alex Photo

Nate Czajkowski

Creative Director, ITG, Client: Spectrum

Sharp, creative, self starter, down to earth, and kind

"Abby is an incredible designer and coworker. Sharp, creative, self starter, down to earth, and kind. She’s got great instincts for the bigger picture and loves to collaborate with copy to craft cohesive ideas. 10/10 I’d work with her again."

Ravi Photo

Chris Trumbo

Senior Copywriter, ITG, Client: Spectrum

Resourcefulness and attention to detail

"I worked with Abby for several years, creating ads and marketing materials for product campaigns. I always knew I could count on her resourcefulness, attention to detail and quality in her designs. We transformed Spectrum Mobile into a pillar of our client’s business. Abby had input, personality and was great at making coherent design choices. I really enjoyed working with her. I know that she will continue to help other clients’ revenue grow with her designs and strategic thinking."

Jenna Photo

Pilar Maturana

Project Manager, ITG, Client: Spectrum

I could trust her to take ownership of projects and see them through to the end

"Abby has always had a great knack for UX thinking. However, in the 3 years that I worked with her, I saw tremendous growth in her abilities as a UI designer and in her overall graphic design skills. On top of her skillset development, she has shown trustworthiness. I could trust her to take ownership of projects and see them through to the end."

Alex Photo

Nate Czajkowski

Creative Director, ITG, Client: Spectrum

Sharp, creative, self starter, down to earth, and kind

"Abby is an incredible designer and coworker. Sharp, creative, self starter, down to earth, and kind. She’s got great instincts for the bigger picture and loves to collaborate with copy to craft cohesive ideas. 10/10 I’d work with her again."

Ravi Photo

Chris Trumbo

Senior Copywriter, ITG, Client: Spectrum

Resourcefulness and attention to detail

"I worked with Abby for several years, creating ads and marketing materials for product campaigns. I always knew I could count on her resourcefulness, attention to detail and quality in her designs. We transformed Spectrum Mobile into a pillar of our client’s business. Abby had input, personality and was great at making coherent design choices. I really enjoyed working with her. I know that she will continue to help other clients’ revenue grow with her designs and strategic thinking."

Jenna Photo

Pilar Maturana

Project Manager, ITG, Client: Spectrum

Clients

Below are a few of the companies I have worked with in the past, but my client list is always growing!

Below are a few of the companies I have worked with in the past, but my client list is always growing!

Below are a few of the companies I have worked with in the past, but my client list is always growing!

Copyright 2026 Abby Alter. All rights reserved. Designed & Built by Abby Alter.

Copyright 2026 Abby Alter. All rights reserved. Designed & Built by Abby Alter.

Copyright 2026 Abby Alter. All rights reserved. Designed & Built by Abby Alter.

Create a free website with Framer, the website builder loved by startups, designers and agencies.